Sharon Rapoport

Sharon Rapoport

CREATIVE BRAND STRATEGIST

CREATIVE BRAND STRATEGIST

Positioning | Key Messaging | Creative Direction | Copy

Positioning | Key Messaging | Creative Direction | Copy

When it comes to branding, a future-forward approach unlocks new possibilities through purpose-led thinking, transformative strategy, and a commitment to creating category-defining experiences. By bringing together insight, imagination, and a holistic ecosystem of ideas, we help ambitious organizations show up with clarity, relevance, and authentic impact. Together, we can build the kind of enduring cultural connection that moves people, shifts perception, and creates momentum for what comes next.

When it comes to branding, a future-forward approach unlocks new possibilities through purpose-led thinking, transformative strategy, and a commitment to creating category-defining experiences. By bringing together insight, imagination, and a holistic ecosystem of ideas, we help ambitious organizations show up with clarity, relevance, and authentic impact. Together, we can build the kind of enduring cultural connection that moves people, shifts perception, and creates momentum for what comes next.

When it comes to branding, a future-forward approach unlocks new possibilities through purpose-led thinking, transformative strategy, and a commitment to creating category-defining experiences. By bringing together insight, imagination, and a holistic ecosystem of ideas, we help ambitious organizations show up with clarity, relevance, and authentic impact. Together, we can build the kind of enduring cultural connection that moves people, shifts perception, and creates momentum for what comes next.

GET TO

THE POINT.

GET TO

THE POINT.

That’s what I can do for your brand.

That’s what I can do for your brand.

GET TO

THE POINT.

That’s what I can do for your brand.

WHO

Flowers Foods
Kripalu
Gannett
CoAd
Interim Healthcare
Carilion Health
Comphy
USA Today
ValleyStar Credit Union
Casa de Campo
Flowers Foods
Kripalu
Gannett
CoAd
Interim Healthcare
Carilion Health
Comphy
USA Today
ValleyStar Credit Union
Casa de Campo
Coca-Cola
Studio Usher
Miraval
Coca-Cola
Murray’s
Colgate-Palmolive
Louvelle
Philadelphia College of Osteopathic Medicine
Mason Law & Mediation
Flex Metrics
The Bushwick Starr
Coca-Cola
Studio Usher
Miraval
Coca-Cola
Murray’s
Colgate-Palmolive
Louvelle
Philadelphia College of Osteopathic Medicine
Mason Law & Mediation
Flex Metrics
The Bushwick Starr

WHAT

WHAT

As a Brand Strategist, my specialty is brand clarification.

As a Brand Strategist, my specialty is brand clarification.

I help create, refine and redefine brands. I lead brand facilitation sessions. I deliver concise, targeted brand platforms that include positioning, key messaging, and more.

I help create, refine and redefine brands. I lead brand facilitation sessions. I deliver concise, targeted brand platforms that include positioning, key messaging, and more.

WHAT

WHAT

As a Creative Director, my specialty is creative that’s on target and gets results.

As a Creative Director, my specialty is creative that’s on target and gets results.

Sometimes I work as an individual. Other times, I oversee teams that can deliver everything, including logo, messaging/copywriting for web, video, email, social, collateral and advertising. I can work with my own team, or yours.

Sometimes I work as an individual. Other times, I oversee teams that can deliver everything, including logo, messaging/copywriting for web, video, email, social, collateral and advertising. I can work with my own team, or yours.

As a Copywriter,

I copywrite.

WHEN

WHEN

2019–now: Kripalu Center for Yoga & Health · Creative Director
2011–now: Sharon Rapoport, Inc. · Brand Strategist, Creative Director
1991–2011: The Farm · Co-Founder, Creative Director

2019–now: Kripalu Center for Yoga & Health · Creative Director
2011–now: Sharon Rapoport, Inc. · Brand Strategist, Creative Director
1991–2011: The Farm · Co-Founder, Creative Director

WHERE

WHERE

Remotely or on-site when possible.

Remotely or on-site when possible.

WHY

WHY

I love all of it.

I love all of it.

WORK

WORK

A full website with case histories is under construction. Here’s a link to some recent work for now. Much, much more on request.

A full website with case histories is under construction. Here’s a link to some recent work for now. Much, much more on request.